HOGHarley-Davidson, Inc.
Consumer Cyclical · Recreational VehiclesNYSEStockMkt cap $2.9B
Disclosed trades
38
0 in 30d · 0 in 90d
Politicians
4
Last trade Apr 7, 2026
Buys
24
$1.1M at range midpoints
Sells
14
$1.5M at range midpoints
Closing price · 365 days
Nov 6, 2025 – Nov 5, 2026
Monthly buys vs sells · 24 months
Counts of disclosed transactions
- Buys
- Sells (incl. partial)
Politicians who traded it
3 hold it now Estimated
| Politician | Seat | Trades | Buys | Sells | Bought (mid) | Sold (mid) | Last trade | Est. position Estimated |
|---|---|---|---|---|---|---|---|---|
| RTim Moore | House · NC-14 | 32 | 21 | 11 | $1.1M | $1.4M | Apr 7, 2026 | $199.3K |
| RJefferson Shreve | House · IN-06 | 3 | 1 | 2 | $32.5K | $65K | Apr 7, 2025 | — |
| DGilbert Ray Cisneros, Jr. | House · CA-31 | 2 | 1 | 1 | $8K | $8K | Apr 29, 2020 | $2.2K |
| DRo Khanna | House · CA-17 | 1 | 1 | 0 | $8K | $0 | Nov 3, 2022 | $5.8K |
Recent trades
| Politician | Ticker | Asset | Type | Owner | Amount | vs S&P Estimated | Traded | Filed | Source |
|---|---|---|---|---|---|---|---|---|---|
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $50,001 - $100,000 | -36.2% | Apr 7, 2026 | Apr 28, 202621d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +62.8% | Mar 12, 2026 | Mar 24, 202612d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +55.7% | Jan 23, 2026 | Feb 20, 202628d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +49.7% | Dec 18, 2025 | Jan 7, 202620d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +45.6% | Dec 9, 2025 | Dec 19, 202510d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $15,001 - $50,000 | -27.0% | Nov 28, 2025 | Dec 2, 20254d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +27.0% | Nov 21, 2025 | Dec 2, 202511d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +17.7% | Jul 30, 2025 | Aug 5, 20256d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $50,001 - $100,000 | -11.8% | May 14, 2025 | Jun 13, 202530d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +11.8% | May 1, 2025 | Jun 13, 202543d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +11.8% | Apr 4, 2025 | Jun 13, 202570d | Filing |
| RJefferson Shreve | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $15,001 - $50,000 | -9.5% | Apr 7, 2025 | May 8, 202531d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $15,001 - $50,000 | -8.3% | Mar 25, 2025 | Apr 14, 202520d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +8.3% | Mar 14, 2025 | Apr 14, 202531d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $100,001 - $250,000 | -8.3% | Mar 10, 2025 | Apr 14, 202535d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +8.3% | Mar 7, 2025 | Apr 14, 202538d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +8.3% | Mar 6, 2025 | Apr 14, 202539d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $50,001 - $100,000 | +8.3% | Mar 4, 2025 | Apr 14, 202541d | Filing |
| RJefferson Shreve | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +7.3% | Mar 31, 2025 | Apr 11, 202511d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $50,001 - $100,000 | -6.4% | Feb 12, 2025 | Mar 11, 202527d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $50,001 - $100,000 | +6.4% | Feb 12, 2025 | Mar 11, 202527d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $100,001 - $250,000 | +6.4% | Feb 10, 2025 | Mar 11, 202529d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $100,001 - $250,000 | -6.4% | Feb 6, 2025 | Mar 11, 202533d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $100,001 - $250,000 | +6.4% | Feb 5, 2025 | Mar 11, 202534d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $50,001 - $100,000 | -6.4% | Feb 4, 2025 | Mar 11, 202535d | Filing |
| RJefferson Shreve | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $15,001 - $50,000 | +10.7% | Feb 24, 2025 | Mar 9, 202513d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +4.0% | Jan 30, 2025 | Feb 15, 202516d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $50,001 - $100,000 | +4.0% | Jan 29, 2025 | Feb 15, 202517d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +4.0% | Jan 24, 2025 | Feb 15, 202522d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $15,001 - $50,000 | -4.0% | Jan 24, 2025 | Feb 15, 202522d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $100,001 - $250,000 | -4.0% | Jan 16, 2025 | Feb 15, 202530d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $50,001 - $100,000 | +4.0% | Jan 13, 2025 | Feb 15, 202533d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $15,001 - $50,000 | +4.0% | Jan 9, 2025 | Feb 15, 202537d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Sell | Self | $250,001 - $500,000 | -4.0% | Jan 7, 2025 | Feb 15, 202539d | Filing |
| RTim Moore | HOG | Harley-Davidson, Inc. Common Stock (HOG) | Buy | Self | $50,001 - $100,000 | +4.0% | Jan 3, 2025 | Feb 15, 202543d | Filing |
| DRo Khanna | HOG | HARLEY-DAVIDSON INC CMN | Buy | Spouse | $1,001 - $15,000 | -116.0% | Nov 3, 2022 | Dec 6, 202233d | FilingOCR |
| DGilbert Ray Cisneros, Jr. | HOG | Harley-davidson, Inc. (HoG) | Sell | Self | $1,001 - $15,000 | +90.0% | Apr 29, 2020 | May 13, 202014d | Filing |
| DGilbert Ray Cisneros, Jr. | HOG | Harley-davidson, Inc. (HoG) | Buy | Self | $1,001 - $15,000 | -85.1% | Mar 18, 2020 | Apr 16, 202029d | Filing |
Insider activity Filed
Insiders
25
Motorcycles, Bicycles & Parts
Open-market buys · 90d
2
$456.8K bought
Open-market sells · 90d
2
$80.8K sold
Net · 90d
$376K
$1M net over 12 months · last Oct 1, 2026
| Date | Insider | Kind | Security | Shares | Price | Value | Post-holdings | D/I | 10b5-1 | Source |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 1, 2026filed Oct 5, 2026 | Jonathan R RootCFO and CCO | Sale | Common Stock | −1,559 | $24.43 | $38,086 | 24,733 | D | 10b5-1 | 4 |
| Sep 24, 2026filed Sep 28, 2026 | Daniel J Nova | Exercise | Share Unitsderiv. | −5,168 | $0.00 | — | 0 | D | — | 4 |
| Sep 24, 2026filed Sep 28, 2026 | Daniel J Nova | Exercise | Common Stock | 5,168 | $0.00 | $0 | 52,773 | D | — | 4 |
| Sep 1, 2026filed Sep 2, 2026 | Jonathan R RootCFO and CCO | Sale | Common Stock | −1,554 | $27.46 | $42,673 | 26,292 | D | 10b5-1 | 4 |
| Aug 11, 2026filed Aug 13, 2026 | Gayle LittletonCLO, CCO, CAO & Corp Sec | Buy | Common Stock | 7,500 | $26.38 | $197,850 | 7,500 | D | — | 4 |
| Aug 10, 2026filed Aug 11, 2026 | Artie StarrsPresident & CEO | Buy | Common Stock | 10,000 | $25.89 | $258,941 | 25,000 | D | — | 4 |
| Aug 3, 2026filed Aug 5, 2026 | Jonathan R RootCFO and CCO | Sale | Common Stock | −1,554 | $24.88 | $38,664 | 27,846 | D | 10b5-1 | 4 |
| Jul 31, 2026filed Aug 3, 2026 | Daniel J Nova | Buy | Common Stock | 40,000 | $24.57 | $982,700 | 47,605 | D | — | 4 |
| Jul 24, 2026filed Jul 28, 2026 | Gayle LittletonCLO, CCO, CAO & Corp Sec | Award | Restricted Stock Unitsderiv. | 39,232 | $0.00 | — | 39,232 | D | — | 4 |
| Jul 1, 2026filed Jul 6, 2026 | Jonathan R RootCFO and CCO | Sale | Common Stock | −1,554 | $24.44 | $37,980 | 29,400 | D | 10b5-1 | 4 |
Shares, prices and post-transaction holdings are exactly as reported on SEC Form 4. Net figures count open-market buys minus open-market sales only (awards, exercises, withholding and gifts are excluded).
Unusual activity Estimated
- 51Exec buyPublic Aug 11, 2026 · traded Aug 10, 2026
HOG CEO Artie Starrs bought $259K on the open market
Details
- Insider
- Artie Starrs
- Company
- HARLEY-DAVIDSON, INC.
- Ticker
- HOG
- Tx kind
- open_market_buy
- Traded
- Aug 10, 2026
- Shares
- 10,000
- Price
- $26
- Value
- $258.9K
- Is 10b5 1
- No
- Filed
- Aug 11, 2026
- Public from
- Aug 11, 2026
- Method version
- 2026-11-03
- 65Insider overlapPublic Apr 28, 2026 · traded Apr 7, 2026
Rep. Tim Moore sold HOG 29 days after its CEO bought $286K
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- sell
- Traded
- Apr 7, 2026
- Filed
- Apr 28, 2026
- Amount low
- $50,001
- Amount high
- $100K
- Range midpoint (estimate)
- $75,001
- Disclosed range
- $50,001 - $100,000
- Reporting lag days
- 21
- Owner type
- self
- Is whale
- No
- Insider trade
- {"insider":{"slug":"artie-starrs","name":"Artie Starrs","title":"President & CEO","short_title":"CEO"},"company":"HARLEY-DAVIDSON, INC.","ticker":"HOG","tx_kind":"open_market_buy","tx_date":"2026-03-09","shares":15000,"price":19.1,"value":286500,"is_10b5_1":false,"filing_date":"2026-03-09"}
- Days between
- 29
- Opposite side
- Yes
- Public from
- Apr 28, 2026
- Method version
- 2026-11-03
- 54Hindsight movePublic Apr 24, 2026 · traded Mar 12, 2026
HOG rose 29% in the 30 trading days after Rep. Tim Moore's buy (hindsight)
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- buy
- Traded
- Mar 12, 2026
- Filed
- Mar 24, 2026
- Amount low
- $15,001
- Amount high
- $50,000
- Range midpoint (estimate)
- $32,501
- Disclosed range
- $15,001 - $50,000
- Reporting lag days
- 12
- Owner type
- self
- Is whale
- No
- Entry date
- Mar 12, 2026
- Entry close
- 17.97
- Exit date
- Apr 24, 2026
- Exit close
- 23.11
- Forward return
- +28.6%
- Sign adjusted return
- +28.6%
- N trading days
- 30
- Hindsight
- Yes
- Measured from
- trade date
- Public from
- Apr 24, 2026
- Method version
- 2026-11-03
- 50Insider overlapPublic Mar 24, 2026 · traded Mar 12, 2026
Rep. Tim Moore bought HOG 3 days after its CEO bought $286K
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- buy
- Traded
- Mar 12, 2026
- Filed
- Mar 24, 2026
- Amount low
- $15,001
- Amount high
- $50,000
- Range midpoint (estimate)
- $32,501
- Disclosed range
- $15,001 - $50,000
- Reporting lag days
- 12
- Owner type
- self
- Is whale
- No
- Insider trade
- {"insider":{"slug":"artie-starrs","name":"Artie Starrs","title":"President & CEO","short_title":"CEO"},"company":"HARLEY-DAVIDSON, INC.","ticker":"HOG","tx_kind":"open_market_buy","tx_date":"2026-03-09","shares":15000,"price":19.1,"value":286500,"is_10b5_1":false,"filing_date":"2026-03-09"}
- Days between
- 3
- Opposite side
- No
- Public from
- Mar 24, 2026
- Method version
- 2026-11-03
- 52Exec buyPublic Mar 9, 2026
HOG CEO Artie Starrs bought $286K on the open market
Details
- Insider
- Artie Starrs
- Company
- HARLEY-DAVIDSON, INC.
- Ticker
- HOG
- Tx kind
- open_market_buy
- Traded
- Mar 9, 2026
- Shares
- 15,000
- Price
- $19
- Value
- $286.5K
- Is 10b5 1
- No
- Filed
- Mar 9, 2026
- Public from
- Mar 9, 2026
- Method version
- 2026-11-03
- 43Hindsight movePublic Sep 11, 2025 · traded Jul 30, 2025
HOG rose 18% in the 30 trading days after Rep. Tim Moore's buy (hindsight)
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- buy
- Traded
- Jul 30, 2025
- Filed
- Aug 5, 2025
- Amount low
- $15,001
- Amount high
- $50,000
- Range midpoint (estimate)
- $32,501
- Disclosed range
- $15,001 - $50,000
- Reporting lag days
- 6
- Owner type
- self
- Is whale
- No
- Entry date
- Jul 30, 2025
- Entry close
- 26.02
- Exit date
- Sep 11, 2025
- Exit close
- 30.70
- Forward return
- +18.0%
- Sign adjusted return
- +18.0%
- N trading days
- 30
- Hindsight
- Yes
- Measured from
- trade date
- Public from
- Sep 11, 2025
- Method version
- 2026-11-03
- 41Hindsight movePublic Apr 22, 2025 · traded Mar 10, 2025
HOG fell 16% in the 30 trading days after Rep. Tim Moore's sale (hindsight)
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- sell
- Traded
- Mar 10, 2025
- Filed
- Apr 14, 2025
- Amount low
- $100K
- Amount high
- $250K
- Range midpoint (estimate)
- $175K
- Disclosed range
- $100,001 - $250,000
- Reporting lag days
- 35
- Owner type
- self
- Is whale
- No
- Entry date
- Mar 10, 2025
- Entry close
- 27.14
- Exit date
- Apr 22, 2025
- Exit close
- 22.73
- Forward return
- -16.2%
- Sign adjusted return
- +16.2%
- N trading days
- 30
- Hindsight
- Yes
- Measured from
- trade date
- Public from
- Apr 22, 2025
- Method version
- 2026-11-03
- 41Hindsight movePublic Mar 3, 2025 · traded Jan 16, 2025
HOG fell 16% in the 30 trading days after Rep. Tim Moore's sale (hindsight)
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- sell
- Traded
- Jan 16, 2025
- Filed
- Feb 15, 2025
- Amount low
- $100K
- Amount high
- $250K
- Range midpoint (estimate)
- $175K
- Disclosed range
- $100,001 - $250,000
- Reporting lag days
- 30
- Owner type
- self
- Is whale
- No
- Entry date
- Jan 16, 2025
- Entry close
- 29.64
- Exit date
- Mar 3, 2025
- Exit close
- 24.91
- Forward return
- -16.0%
- Sign adjusted return
- +16.0%
- N trading days
- 30
- Hindsight
- Yes
- Measured from
- trade date
- Public from
- Mar 3, 2025
- Method version
- 2026-11-03
- 44Whale tradePublic Feb 15, 2025 · traded Jan 7, 2025
Tim Moore sold $250K–$500K of HOG
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- sell
- Traded
- Jan 7, 2025
- Filed
- Feb 15, 2025
- Amount low
- $250K
- Amount high
- $500K
- Range midpoint (estimate)
- $375K
- Disclosed range
- $250,001 - $500,000
- Reporting lag days
- 39
- Owner type
- self
- Is whale
- Yes
- Public from
- Feb 15, 2025
- Method version
- 2026-11-03
- 28First-time tickerPublic Feb 15, 2025 · traded Jan 3, 2025
First-ever HOG trade for Rep. Tim Moore: $50K–$100K buy
Details
- Politician
- Tim Moore
- Ticker
- HOG
- Asset
- Harley-Davidson, Inc. Common Stock (HOG)
- Tx type
- buy
- Traded
- Jan 3, 2025
- Filed
- Feb 15, 2025
- Amount low
- $50,001
- Amount high
- $100K
- Range midpoint (estimate)
- $75,001
- Disclosed range
- $50,001 - $100,000
- Reporting lag days
- 43
- Owner type
- self
- Is whale
- No
- Public from
- Feb 15, 2025
- Method version
- 2026-11-03